What actually is Digital Marketing? 4 January 2022 Content, Opinion, Search, Social, Web Many of our clients (prior to working with us!) have an incomplete view of what Digital Marketing is…
What does Apple’s iOS 15 Update mean for Email Marketing? 15 December 2021 Content, Opinion When Apple announced the new iOS 15 update, the collective shock from digital marketers and brands a…
Mailchimp vs Mailerlite: What Should You Choose? 25 May 2021 Content, Opinion, Web What used to work in the past isn’t enough anymore. The days of impersonal, bulk emails are behind…
Content you need at each stage of the buyer’s journey 3 November 2020 Content, Opinion TOFU, MOFU, BOFU – content at each stage of the content marketing or customer sales funnel. Understand what you need to create and why.
What’s your customer’s path to purchase 3 October 2020 Content, Search How do people come to actually buy from you? Many businesses don’t understand where their customers come from or how they make choices to buy from them.
What to DIY online and what not to DIY? 2 May 2020 Content, Opinion Are you a business owner struggling with digital marketing? Dive into what you can – and can’t DIY – in the digital space.
Marketing automation basics – what is marketing automation and how do I do it? 2 April 2020 Content Email marketing v marketing automation – what’s the difference? We explain. Plus the ONE automation you need.
Some quick tips & equipment to improve your Video Meetings 3 March 2020 Content, Opinion Worried that your video meetings look, a bit, unprofessional? This post covers some simple to follow tips and low cost equipment to get you started.
Get the most from your email marketing list 2 March 2020 Content Your email lists are one of your businesses’ greatest assets. How can you use the data to ensure that it doesn’t go to waste?
How to define tone of voice to create better content 2 February 2020 Content Creating content for your business? How you communicate with your customers, and potential customers — shapes the image they build of who you are.
